Summary

I have a Ph.D. in Experimental Psychology (emphasis on applied human-computer interaction) and have been a high-achieving UX Researcher for over 10 years. I have played pivotal roles in transforming product directions for local start-ups to international corporations. One of my most useful characteristics is the ability to adapt and learn!

At Texas Tech University, I studied Experimental Psychology (focus in Cognition and Cognitive Neuroscience). My research primarily focused on applied cognitive psychology: psycholinguistics (automated text analysis, reading comprehension, and language), memory and learning, and individual differences in human-computer interaction. I developed and led my own research program, which explored how users interacted with digital learning platforms. The transition to remote/online teaching during the pandemic reignited my passion for improving the user experience. Technology plays an increasingly critical role in everyone's lives, and I have unique insight into how we can curate products to be profitable and equitable.

After graduation, I applied and continuously researched these principles for the four years that I taught at Arizona State University. With approximately 1,500 students each year, I quickly turned to best practices in universal design. This enabled me to distill highly complex material into bite-sized pieces while controlling (to the best of my ability) for accessibility.

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Core Skills

I apply my extensive training in psychology and HCI to improve a variety of products and situations.

Mixed-Methods Research

I use a blend of methods to learn how users think, behave, perceive, and feel about their experiences with products. From planning a roadmap to workshopping results with stakeholders, I combine rigor and impact to prioritize our next steps.

Writing

Technical writing, UX writing, copywriting, content writing... You name it, I've done it in a professional capacity. I've folded writing techniques into style guides, leveraging my expertise in psycholinguistics and text comprehension to ensure a smooth, on-brand experience for readers.

Complex Products

From video games to VR brain dissections for med students, I've navigated some of the most difficult products out there. I'm equipped to ask the tough questions that only come with this kind of experience.

Information Architecture

Diagrams, diagrams, diagrams! In research, design, and education, one theme arises consistently: People organize their mental constructs (i.e., your products' features) using complex hierarchical systems. Knowing about their systems and designing for them reduces friction and churn.

Accessibility & DEI

I combine my deep experience in neuroscience, psychology, language, cultural diversity, and accessibility certification to help clients deliver equitable products. Knowing how to leverage your product for your users sets your brand apart from the rest!

Psychology & Neuroscience

Most of the work I did in my PhD was geared toward discovering the issues that different types of users experience with technology and designing for an accessible experience. With over 15 years of experience, I have tactical and strategic insights that are hard to find elsewhere.